Swedish Days

The Holdrege Area Chamber of Commerce cultivates a positive, optimistic culture through leadership-developing initiatives that bring businesses and citizens together to embrace the greater Holdrege area, its traditions, and growth opportunities.

Swedish Days celebrates the area’s Swedish immigrant roots with a weekend of family and fun activities.  You can enjoy live music, a parade, craft fairs, contests, food trucks and games for all.

Summer Sunset Outdoor Concert

  • Live Music by Lemon Fresh Day!!
  • From 5 pm-Midnight!
  • Music, Food Trucks, and Beer Garden available inside the gate!
  • Click Here to Buy Tickets!
Swedish Days Parade

Grand Parade

Street Festival

  • Food and Craft Vendors
  • Rides, Bounce Houses, Games, Face Painting, and more!
  • Vendors Register Here before June 12
Street Festival

2024 Schedule of Events


Thursday, June 13
6pm-7pmMayor's Proclamation & Prayer Kickoff  
Brought to you by the Phelps County Ministerial Association  
Phelps County Courthouse
FREE Dinner!
7:30pmPrairie Quilts of Honor - Quilt Presentation
Veterans Memorial Park
Public is Welcome! (bring lawn chairs if you wish to sit)
Friday, June 14
8amSwedish Days Pickleball Tournament 
Hosted by The Don Sjogren Community YMCA 
Sponsored by Family Medical Specialties
Holdrege North Park Tennis Courts 
Register in person at the YMCA or by phone at 308-995-4050
Noon (12pm)Svenska Lunch, Swedish King & Queen Crowning 
Phelps County Senior Center 
Tickets $5 per person, must be purchased in advance
1pm-8pmFree swimming  
Holdrege City Swimming Pool
3pm-6pmKids Activities 
Hosted by The Don Sjogren Community YMCA  
The Don Sjogren Community YMCA
IDEAL for elementary school-age kids! 
5:30pmPhelps County Sports Hall of Fame Dinner  
Nebraska Prairie Museum
Free will donation
6:30pmPhelps County Sports Hall of Fame Ceremony  
Nebraska Prairie Museum
5pm-MidnightSummer Sunset Outdoor Concert
Sponsored by Nebraskaland Aviation
$10 (Click Here for Tickets)
5th & West Avenue 
5pm-12am: Beer garden serviced by JB's Bar & Grill. (Food trucks available inside gate) 
9pm-12am: Live Music by Lemon Fresh Day!
Saturday, June 15
7:30amSilver Run   
Hosted by The Don Sjogren Community YMCA
Sponsored by Phelps Memorial Health Center & Phelps Medical Group
Register Now
7:30am-9amTre Kronor Scandinavian Society Swedish Breakfast
Phelps County Senior Center 
$10 tickets, Available for purchase at First State Bank-Holdrege & Bruning Bank (or at the door)
8amGrand Parade Lineup & Registration
No Pre-Registrations 
Participant Waiver
8am-12pmHeartland Cruisers Car Show Registration   
Phelps County Courthouse Lawn
3pm: Awards 
Click Here for Flyer!
Contact: Mike Sisson, 308-991-1746
8am-12pmHoldrege Eagle Riders Motorcycle Show Registration   
Phelps County Courthouse Lawn
3pm: Awards 
Click Here for Flyer!
Contact: Sam Bray 308-991-2226
8:30amHoldrege Public Schools Golf Tournament
Holdrege Country Club
10amGrand Parade 
Sponsored by Allmand
Theme: "Swede Dreams" 
11am-3pmStreet Festival & Kids Games on the Courthouse Lawn
Kids Games sponsored by Phelps Memorial Health Center & Phelps Medical Group
Street Festival Sponsored by Embecta
Activities for ALL ages: Rides, bounce houses, competition games, balloon animals, face painting and more! 
Vendors Register Here by June 12th
12pmParade Winners + "Swede Dreams" Painted Storefront Competition Winners 
Awards announced on Facebook Live.
1pm-8pmFree swimming 
Holdrege City Swimming Pool
1pm-3pmHoldrege Sculpture Tour (HOST): Bus Tour!
Phelps County Courthouse (look for the YMCA bus!)
1pm-3pmIce Cream & Pie Social 
Phelps County Senior Center
Performance by The Phelps County Singing Group @ 2pm
4:30pm-8pm 3rd Avenue Smoke Show BBQ Competition
Gutterz Fun Center
All You Can Eat Beef Brisket - Ribs - Pulled Pork
Live Music by Strings Attached @ 8pm
Adults - $25, Seniors - $20, Kids - $10 (5-12), Kids 4 and Under - Free 
Become a People's Choice Judge for $5 Extra
Click Here for Flyer!
8pm-11pmLive Music by BJ Jamison and the Twin River Band
Presented by Holdrege Eagle Riders Motorcycle Club
Eagles Club
Click Here for Flyer!
9pmLive Music by Luke Mills
JB's Sports Bar and Grill

Swedish Days Sponsors

Listed Sponsors

Adam Seeds, All Saints Catholic School and Little Saints Preschool, BD Medication Delivery Solutions, BRJ Farms, Bricks & Company Property Development, Bridal Isle, Bruce Furniture & Floor Covering, Bruning Bank, CHS, Central Community College, Christian Homes Inc., Clear View Realty, Country Cookin', Dairy Queen, DeWald Deaver, L'Heureaux P.C., LLO, Downey Drilling, Edward Jones, Farm Bureau Financial Services, FiJack Entertainment Coalition, First State Bank, FirstTier Bank, Glenwood, Graphic Arts Shop, Gray Law Firm LLC, Grey's Twisted Manor LLC, H&R Block, HAR Livestock Dispatch, Inc., Holdrege Day Spa, Holdrege Family Vision Clinic, Holdrege Irrigation, Inc, Holdrege Memorial Homes, IES Commercial, Inkton Solutions LLC, Inspire Rehabilitation, Jimmy Johns, Kaup's Financial Advisors, Inc., Leafguard, Legacy Natural Gas, Legacy Purpose, Levanders Body Shop, Lundeen-Isaacson Insurance, MCK Radon, MomenTum Dance Academy, Motivate Fitness LLC, PRO Building Supply, Inc., Paul Davis Restoration, Phelps County Development Corporation, Phelps County Title Co., Phelps Medical Group, Principal Financial Group, Real Estate Connection, Rudy's Tires, S & W Auto Parts, Sargent Irrigation, Schaben Sanitation Service, Screen Machine, Sundog Partnership, Titan Machinery, Trinity Church, Turner Body Shop

“The [Holdrege Area] Chamber has offered me business ideas and solutions, including going above and beyond to help me plan my 20th anniversary event.”

“We appreciate the marketing opportunities available to us through the [Holdrege Area] Chamber… to keep the community informed of happenings.”

“Being a member of the Chamber links you to the community and helps outside businesses get connected.”

“[embecta] brings people into town from a wide area and it helps bring money into the community. [The Holdrege Area Chamber] gives back to us just as much as we give back to them.”

“I’ve met a lot of people at Chamber events and have received a lot of great contacts that we’ve been able to do partnered events with later on.”

“[The Holdrege Area Chamber of Commerce] definitely works hard to make sure their members are successful in their business ventures.”

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