Swedish Days

The Holdrege Area Chamber of Commerce cultivates a positive, optimistic culture through leadership-developing initiatives that bring businesses and citizens together to embrace the greater Holdrege area, its traditions, and growth opportunities.

Swedish Days celebrates the area’s Swedish immigrant roots with a weekend of family and fun activities.  You can enjoy live music, a parade, craft fairs, contests, food trucks and games for all.

Summer Sunset Outdoor Concert

  • Live Music by Lemon Fresh Day!!
  • From 5 pm-Midnight!
  • Music, Food Trucks, and Beer Garden available inside the gate!
  • Click Here to Buy Tickets!
Swedish Days Parade

Grand Parade

Street Festival

  • Food and Craft Vendors
  • Rides, Bounce Houses, Games, Face Painting, and more!
  • Vendors Register Here before June 12
Street Festival

2024 Schedule of Events


Thursday, June 13
6pm-7pmMayor's Prayer & Proclamation Kickoff  
Brought to you by the Phelps County Ministerial Association  
Phelps County Courthouse
FREE Dinner!
Friday, June 14
8amSwedish Days Pickleball Tournament 
Sponsored by The Don Sjogren Community YMCA 
Holdrege North Park Tennis Courts 
Register in person at the YMCA or by phone at 308-995-4050
11:30amSvenska Lunch, Swedish King & Queen Crowning 
Phelps County Senior Center 
Tickets $5 per person, must be purchased in advance
1pm-8pmFree swimming  
Holdrege City Swimming Pool
3pm-6pmKids Activities 
Sponsored by The Don Sjogren Community YMCA  
The Don Sjogren Community YMCA
IDEAL for elementary school-age kids! 
5:30pmPhelps County Sports Hall of Fame Dinner  
Nebraska Prairie Museum
Free will donation
6:30pmPhelps County Sports Hall of Fame Ceremony  
Nebraska Prairie Museum
5pm-MidnightSummer Sunset Outdoor Concert
Sponsored by Nebraskaland Aviation
$10 (Click Here for Tickets)
5th & West Avenue 
5pm-12am: Beer garden serviced by JB's Bar & Grill. (Food trucks available inside gate) 
9pm-12am: Live Music by Lemon Fresh Day!
Saturday, June 15
7:30amSilver Run   
Sponsored by The Don Sjogren Community YMCA   
Register Now
7:30am-9amTre Kronor Scandinavian Society Swedish Breakfast
Phelps County Senior Center 
$10 tickets, Available for purchase at First State Bank-Holdrege & Bruning Bank
8amGrand Parade Lineup & Registration
No Pre-Registrations 
Participant Waiver
8am-12pmHeartland Cruisers Car Show Registration   
Phelps County Courthouse Lawn
3pm: Awards 
Click Here for Flyer!
Contact: Mike Sisson, 308-991-1746
8am-12pmHoldrege Eagle Riders Motorcycle Show Registration   
Phelps County Courthouse Lawn
3pm: Awards 
Click Here for Flyer!
Contact: Sam Bray 308-991-2226
8:30amHoldrege Public Schools Golf Tournament
Holdrege Country Club
10amGrand Parade 
Sponsored by ()
Theme: "Swede Dreams" 
11am-3pmStreet Festival & Kids Games on the Courthouse Lawn
Kids Games sponsored by Phelps Memorial Health Center
Activities for ALL ages: Rides, bounce houses, competition games, balloon animals, face painting and more! 
Vendors Register Here by June 12th
12pmParade Winners + "Swede Dreams" Painted Store Front Competition Winners 
Awards announced on Facebook Live.
1pm-8pmFree swimming 
Holdrege City Swimming Pool
1pm-3pmIce Cream & Pie Social 
Phelps County Senior Center
4:30pm-8pm 3rd Avenue Smoke Show BBQ Competition
Gutterz Fun Center
Twelve (12) competitors will be preparing Beef Brisket, a Rack of Ribs, and Pulled Pork. 
$ (can pay an extra $5 to be a "people's judge")
Live Band at 8pm!
8pm-11pmBJ Jamison and the Twin River Band
Presented by Holdrege Eagle Riders Motorcycle Club
Eagles Club
Click Here for Flyer!
9pmLuke Mills
JB's Sports Bar and Grill

Swedish Days Sponsors

Listed Sponsors

BD Medication Delivery Solutions, Glenwood, Bricks & Company Property Development | Sun Theatre, Bruning Bank , Central Community College, Edward Jones, First State Bank, Gray Law Firm, IES Commercial, Principal Financial Group, Bruce Furniture & Floor Covering, Bridal Isle, Leafguard, Inkton Solutions, Grey's Twisted Manor, FiJack Entertainment Coalition

“The [Holdrege Area] Chamber has offered me business ideas and solutions, including going above and beyond to help me plan my 20th anniversary event.”

“We appreciate the marketing opportunities available to us through the [Holdrege Area] Chamber… to keep the community informed of happenings.”

“Being a member of the Chamber links you to the community and helps outside businesses get connected.”

“[embecta] brings people into town from a wide area and it helps bring money into the community. [The Holdrege Area Chamber] gives back to us just as much as we give back to them.”

“I’ve met a lot of people at Chamber events and have received a lot of great contacts that we’ve been able to do partnered events with later on.”

“[The Holdrege Area Chamber of Commerce] definitely works hard to make sure their members are successful in their business ventures.”

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